40 YEARS IN 40 DAYS
Kennedy Krieger Institute • 1998
Because people donate for different reasons.
Even the world’s premier institution for improving the lives of children has to fight for its share of dollars. The key to success for our Kennedy Krieger Institute development campaign was drilling down into the different aspects of fighting pediatric brain disorders—education, research, patient care, and more. The planned five-year campaign exceeded its $50 million goal (by $4 million) in year three.