40 YEARS IN 40 DAYS

Strayer University

Strayer • 2016

Education and how to find it, geared toward working adults.

15 years after branding Strayer University, we were tasked with creating a lead-generating site that spoke at once to those taking their first college course years after high school and the executive seeking yet another graduate degree. We mapped user journeys that provided the right degree and class information—all informed by a detailed content strategy.

Strayer University